How to build your brand in a new job

As much as I hate writing these words, investing in a personal brand is important in today’s world.

There was a time not so long ago that I would unleash my eyes of judgement when someone brought up the topic of personal branding. But, as I’ve evolved in my career, I’ve come to understand its place in the game we all play.

Continue reading “How to build your brand in a new job”

Embrace the darkness: Why ego is not the enemy

Ego is not always your enemy

The classic theme of the Star Wars saga has centred around the light and dark side of the force or the good and bad path. The belief of the central characters within this story is that you cannot embrace your dark side or indulge the emotions that connect with this, otherwise you are certain to be doomed.

Continue reading “Embrace the darkness: Why ego is not the enemy”